Hello!

My name is Jennifer Dubernas (Do•bern•as).

I am passionate about Innovation, Human-centricity, Business, Creativity, Digital Technology, and Systems Thinking.

I a curious, multifaceted business leader, driven to create meaningful, systemic changes across complex organizations. My collective work experience encompasses:

Business Leadership & Executive Advisory
Ecosystem-enabled Strategic Vision & Roadmaps
Organization Modernization & Cultural Change
Network Relationships & Partnership Growth
Cross-functional Business Unification & Transformation
Omnichannel Brand Experiences & Supporting Services
Complex Phygital (Physical & Digital) Touchpoint Solutions
Digital Products (0-1)
Technology Experimentation (AI/ML, IoT, Smart Building, etc.)
Scalable Systems
Big Data & Insights - Descriptive to Prescriptive

I can drive forward and connect-the-dots holistically across the interconnected layers for the greater good, but also happy focus and hone in on an individual area. I love it all and it depends what leadership needs. We can take a systemic-driven approach or a more organic one - there are pros and cons to each.

Here are some ways I can best support organizations

Ecosystem-enabled Strategic Business Leadership (forward thinking) - Ecosystem Architects look at situations holistically (system-of-systems - connecting business, experience, solution, technology, etc.), transforming components for the greater good, based on an organization’s evolving needs. They ensure successful understanding, strategic vision and business prioritization, and for areas of priority, ensure successful delivery oversight and hands-on development support. On big organization initiatives, this role connects all the architects together to drive the unified vision.
Strategic Cross-functional Business Program Transformation Leadership - Going from priority planning, to gathering multi-perspective business insights, to PROSCI-inspired delivery success - we can create innovative and transformative cross-functional business programs that drive and manage lifecycle delivery of ecosystems, strategies, complex solutions, experiences, services (Design, Digital, etc), products, and systems effectively and efficiently. Lately people have been really interested in my Digital Transformation frameworks.
Experience Business Leadership (Flow) - Ecosystem Experience (forward thinking), Omnichannel Brand Experience, Employee & Workplace Experience, Customer Experience, & Product End-User Experience
Design Business Leadership (Critical Thinking & Visual Artifacts for Guidance) - Ecosystem Design, Organization Design, Business Design (X-functional & Individual), Program & Operations Design, Experience Design, Service Design, Multimodal Product Design, System Design, etc.

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Few other things …

I am currently looking for a new role.
I am actively updating this page and my portfolio … things may change
I have temporarily relocated back to the Pacific Northwest. After living in the middle of the United States, I had to move back to a coast to a more connected and urban area.

Problem-solving Partners at Multiple Elevations

I find more mature organizations that foster a collaborative partnership between Human-centered Design, Business, and Technology, consistently remain innovative, operate with greater effectiveness and efficiency, and deliver more impactful and satisfactory outcomes.

Human-centered Design can often bridge the gap between Business and Technology partners, as well as, participate and add value from it’s own unique perspective.

This trifecta can collectively problem-solve and deliver at multiple elevations:

My Capabilities & Expertise

Multifaceted Business Leadership & Executive Advisory
Innovation, Human-centricity, Business, Creativity & Digital Technology
Systems Thinking & Critical Thinking
Communication & Visual Storytelling
Business Agility & Culture Change
Business Partner Collaboration & Growth
Cross-functional Stakeholder Management
Business Objective Identification & Alignment
Business Problem Statement & Hypothesis Assumption Definition
Multi-angle Research, Ecosystem Architecture, Analysis, Qualitative & Quantitative-driven Insights, Strategic Thinking & Business Recommendations
Design Thinking & Conceptual Ideation
Business Case Development
Business Prioritization & Business Trade-offs
Business Decisions & Data-drive Decision-making
Unified North Star Vision Design & Team Alignment
Integrated Strategy & Roadmap
Awareness Roadshow
Cross-functional Planning & Business Programming
Business Process Optimization
Team Development
Change Management (CoE, Education, Training)
Network Growth & Third-party Management
Ecosystem Delivery Oversight, Coaching & Support
Performance Measurement, Analysis & Reporting

Ecosystem Delivery:

Supply Chain Network
Organizational Operational Models & Structure
Leadership & Team Charters (Consulting, Innovation, Design, Architecture, Brand, Strategy, Program Management, Experiences, Modern Corporate Work & Workplace, Business Solution Management, Digital Technology, and Product Lifecycle Management)
Cultural Change (Shared Values, Behaviors, Practices)
Strategy (Corporate, Business & Functional)
Cross-functional Business Programs (Broader)
Business Solution Lifecycle Management (Delivery)
Experiences (Brand, Digital, Workplace, Retail, etc.)
End-to-end Journeys (Employees, Customers, etc.)
Omnichannel Business Services & Blueprints (Workplace, In-store, Online, Mobile, Social Media)
Workplace Business Services (Collaborative & Individual Workspaces, Security, Support & more)
Phygital Workplace & Workspace Business Solutions
Digital Technology Enablers (IoT, Data, AI/ML, AR)
Digital Products (Software, Websites, Applications)
Digital Platforms (Smart Buildings, Smart Kiosks, Smartphones, Responsive Enterprise Software, E-commerce Marketplaces, Data Analytics)
Systems (Design, Workplace, Digital, Data)
Playbooks (Policies, Standards, Procedures)

Future of Work in Industry 5.0

I specialize in designing future-ready ecosystems that are people-centered, seamlessly designed, sustainable, digitally transformed, and strategically aligned with evolving business needs.

With deep experience partnering with leadership, cross-functional business groups, and external suppliers, I help reimagine work rethinking vision and aligning strategy, integrating operations, and fostering transformation at scale. I connect organizational, psychological, technical, and physical factors for success.

My work spans across Leadership, Strategy, Operations, Procurement, Business Programs, Complex Solutions, Industry & Market Insights, People Insights, Brand, Sales, Marketing, Experiences, Design, Digital, Product, Engineering, Data, Human Resources, Corporate Real Estate, Finance, Privacy, Ethics, Legal, Security, and beyond, connecting silos into unified, agile ecosystems.

• Future of Work: Enabling Work 5.0 through customization, automation, sustainability, and human-centric design
• Innovation & Transformation: Leading enterprise-wide change by piloting new capabilities and functions, redesigning org architecture, and rolling out scalable programs
• Ecosystem Interconnectivity: Bridging leadership, strategy, operations, solutions delivery, and culture to drive systemic value across business units

I tackle ambiguity head-on, turning complexity into clarity and opportunity. I lead innovation from ideation to execution, integrating people, design thinking, strategy, and systems leadership to shape transformative outcomes.

What sets me apart is my ability in Systems Thinking, reframing business problems, defining North Star strategies, and embedding innovation into the enterprise DNA through scalable change and transformation.

I've helped organizations build and evolve capabilities and entire departments. My focus: driving business effectivity and operational efficiency through people-centered, globally scalable solutions.